Looking for the best content writing course? If yes, this guide will help you find the best one for yourself!
Content writing is one of the most creative job profiles of the present times. However, one doesn’t understand the concept of content writing until he has performed it himself. For the majority of people, content writing is just regular writing. This misconception can be cleared by indulging in a content writing course.
In this dedicated writing course, the person will understand the concept of content writing from the core, helping him understand the vast difference between regular writing and content writing. This will eventually make him a worthy candidate for top companies. Despite this overview, a question must be raised in your head: ‘Where to find the best content writing course near me?’
Herein, we will discuss the best offline and online content writing courses in India based on different factors. This will help you decide the best courses for content writing by yourself, based on your requirements.
Before that, let’s discuss the concept of content writing for passionate writers who want to start their career in this field but heard about content writing for the first time.
What is Content Writing?
Content writing, in simple terms, is the planning, creation, and editing of written material for online platforms. The motive of the content could be to entertain, inform, market, or educate the readers. The written content works as the mode of communication for people who seek answers or solutions to their questions and queries. Let’s move ahead and learn some essential insights about the different types of writing in the digital word:
Blog Writing
A blog is written to educate, inform, or entertain the readers. Blog writing can be done on various topics such as health, business, education, lifestyle, tech, and more.
Social Media Content
Content like infographics, articles, and blogs are used for social media platforms like Facebook, Instagram, Twitter (X), LinkedIn, and more. Social media content is designed to cater to the specific audience style, the ones who are active on such platforms.
Copywriting
In simple words, copywriting means converting readers into potential customers. Copywriting is a promotional writing style created with the sole purpose of engaging readers and generating leads. Writing content for ads, email marketing, and sales pages are some major tasks that come under this profile.
SEO Writing
SEO writing heavily relies on the concept of keywords. The writing intent here is to utilize the keywords in the best possible way to rank the content. Writing meta descriptions, titles, and SEO-optimized content brings organic traffic to the site.
Also Read: Why Choose Digital Marketing As a Career
How to Choose the Best Content Writing Course?
Here is the list of factors that one should consider when choosing a content writing course:
Affordability
The very first factor that you should keep in mind before finalizing a content writer training program is your budget. Many content writing and digital marketing training institutes in India claim themselves as the best. But, they offer a high fee, which leaves us with no option besides accepting it as we didn’t do the research part efficiently.
Course Curriculum
Once the fee factor is sorted, it’s time to check the institute’s curriculum. The syllabus or the curriculum of the content writing course should be updated. The modules should include information on the latest technologies and other industry-related facts. Also, hands-on practice on the latest tools and real projects will be an add-on.
The content writing program course should include SEO, blog writing, copywriting, and proofreading elements. Each institution offers a different curriculum. Choose the one whose curriculum best fits your requirements.
Experienced Instructors
A course with the best curriculum means nothing if there is no experienced trainer to share that knowledge with the students. Henceforth, it becomes yet another essential aspect for finalizing a content writing course.
Make sure the instructors can teach theoretical knowledge but, more importantly, if they have practical experience. Trainers with real-world experience will share their experiences with the learners, ensuring the critical industry insights are not kept with them.
Recognized Certification
If your chosen institute offers globally recognized certification, this will be a vital add-on to your career portfolio. Adding this certification to your resume will attract recruiters from top companies who might be looking for candidates with similar skills you possess. Moreover, certification in a true sense will be momentum for you as you complete the course.
Placement Assistance and Career Support
All things come to a happy ending if you can crack a job in a reputed company after completing your content writing course program. For this, the training institute should provide some kind of placement assistance, be it guiding in resume building or conducting interview preparations.
Ensuring these five factors will introduce you to a content writer training institute that will turn out best for you.
Also Read: Digital Marketing Career Scope and Opportunities
Best Content Writing Courses with Certification, Placement Assistance, and Affordable Prices for Beginners
Here is the list of the best-certified content writing courses based on placement assistance, certification, and affordable prices for beginners:
1. Skill Waala- Content Writing Course and Internship
Skill Waala is an emerging digital marketing training institute in Jaipur offering the best offline and online content writing course in Pink City. With the support of industry experts and in-house SEO teams, Skill Waala offers the best content writing course for beginners and career changers.
If you are a college student in your 2nd, 3rd, or 4th year, of a technical degree, you can easily apply for a dedicated content writing internship.
Features
- Duration- 3 to 6 Months
- Certification- Skill Waala provides certification of accomplishment after you have completed your course tenure successfully.
- Placement Assistance- Skill Waala provides placement assistance during and after your course completion.
- Affordable Prices- Unlock special offers and discounts by contacting Skill Waala at +91 7766967799.
- Mode of Learning- Offline and online content writing training program.
- Perks- Lifetime access to course modules/assignments and free internship at a reputed IT company (SEO Team). Plus, get placement support from the same IT company that backs Skill Waala.
2. IIM SKILLS – Content Writing Master Course
IIM Skills is a renowned online training institute that provides exceptional content writing training. The content writing master course at IIM Skills helps one learn the concepts of blogging, SEO, copywriting, and even technical writing for IT fields.
Features
- Duration- 4 weeks online content writing course.
- Certification- A proper certification is provided to the students after completion of the program.
- Placement Assistance- IIM Skills offers career support services, which include job placement assistance and, in many instances freelance opportunities as well.
- Affordable Prices- The content writer course fees at IIM Skills usually stay around Rs. 15000 to Rs. 17000.
- Mode of Learning- IIM Skills comes with a content writing online course with a certificate.
- Perks- Unlimited access to course material.
3. Henry Harvin Education– Content Writing Course
The advanced content writing course at this institute introduces you to various new dimensions of writing that set you apart from the competition. By focusing on crucial writing elements like SEO, writing, and marketing, this digital marketing training institute helps students learn the concept of writing from the very basics.
Features
- Duration- 1 month, including 40 hours of online content writing classes.
- Certification- You are entitled to a certification from Henry Harvin.
- Placement Assistance- Offers decent placement support in addition to internship opportunities.
- Affordable Prices- The course usually is around Rs. 7000 to Rs. 10000.
- Mode of Learning- Online
- Perks- Lifetime access to tools, training sessions, and job support.
4. Digital Vidya- Content Writing Course
Digital Vidya can be a good choice if you are looking for a certified content writing course that includes essential elements like SEO, writing, and blogging. This SEO content writing course is a must-try for anyone thinking about making a career as a content writer.
Features
- Duration– typically lasts 3 months
- Certification- Digital Vidya provides certification on your successful completion of the content writing course.
- Placement Assistance- Digital Vidya offers placement assistance as part of its certification course, including, interview preparation, resume building, job referrals, and more.
- Affordable Prices- The actual price depends on the specific training styles, mainly including self-paced or expert-led methods. The average price stays around ₹25,000 to ₹40,000 for the entire course.
- Mode of Learning- Online (Instructor-Led Online Training and Self-Paced Learning)
- Perks- Expert mentorship, hands-on assignments, flexible learning options, and unlimited access to course material.
5. UpGrad – Content Writing and Blogging Course
UpGrad is a famous name among top training institutes in India. With its content writing and blogging course, UpGrad targets individuals who want to upskill their writing or learn it from scratch. The major highlights of this course are SEO, copywriting, creating content strategies, blogging techniques, and how one can monetize a blog.
Features
- Duration- 3 months
- Certification- Upon the successful completion of this web content writing course, UpGrad will offer a recognized certification to you.
- Placement Assistance- UpGrad doesn’t guarantee job placement but conducts job assistance activities like resume building, and interview preparations.
- Affordable Prices- Approximately Rs.15,000 – Rs. 30,000. Contact UpGrad to know the exact price.
- Mode of Learning- UpGrad comes with one of the best online content writing courses in India.
- Perks- Mentorship from industry experts, flexible learning methods, and hands-on assignments
6. Coursera- Content Writing Specialization
Coursera’s content writing specialization course is offered by the University of California, Irvine. This content writing training program will help you grasp academic writing insights including essay writing, creating reports, blogs, and more. This will cover everything about writing from grammatical revisions to making you able to write research papers by the end of this online content writing course.
Features
- Duration- 2 months (10 hours per week)
- Certification- You will receive a globally recognized certification from the University of California
- Placement Assistance- This doesn’t provide placement assistance directly but ensures networking opportunities.
- Affordable Prices- Rs. 4,500 to Rs. 9,000 per month (depending on your speed to complete the modules)
- Mode of Learning- Online
- Perks- Opportunity to learn from the experts of the University of California, comprehensive curriculum, and completely flexible learning opportunities.
Also Read: Digital Marketing Training Institutes in Jaipur
How to Get Hired as a Content Writer after Course Completion?
1. Build a strong portfolio
Focus on creating a strong portfolio of your work experience and learnings which will eventually benefit you in your career.
2. Create a Network
Build a strong network by meeting and having meaningful conversations with industry experts during your course period.
3. Join Content Writing Internship
The first step you should take after completing your course successfully is to apply for a content writing internship. This will help you recollect your course learnings as you implement and polish them in your internship.
4. Start Freelancing
Taking one step ahead, you can eventually start applying for freelance job opportunities. This step and internship will work together as the golden stepping stone for your career.
5. Sharpen Your SEO and Writing Skills
Writing is not just the point, implementing what you have learned in the best possible way will set you apart from the competition. So, you sharpen your writing and SEO skills to the fullest.
6. Stay Updated
Most importantly, keep yourself updated with the latest updates in the content writing field, SEO, and the overall digital marketing landscape.
Also Read: Advanced SEO Course in Jaipur
One Last Thing
In this complete guide on content writing courses, we discussed the concept of content writing, the best content writing courses in India, what factors you should consider before choosing one, and how you can get hired as a content writer. We hope all your doubts about finding the best content course are cleared. However, if you still have some doubts, don’t worry that means you are in the right direction.
You seek more information to make that final decision and for that, you should get some expert career advice. You can contact Skill Waala and unlock free career counseling. The counseling experts will resolve all your doubts and help you make a final decision for your career. You can reach us via our contact number or email, we are available 24×7.
Frequently Asked Questions
Q.1 Which institute is best for content writing?
Ans. Skill Waala is the best institute for content writing courses and internships. The institute offers a 3 to 6-month digital marketing course, which includes a content writing curriculum. At Skill Waala, you are trained under the guidance of expert content writers having experience working in different industries.
Q.2 Is content writing still in demand?
Ans. Yes, content writing is one of the most demanding roles across the globe. As per the reports of Semrush, 90% of businesses globally have a content marketing strategy, backing the fact regarding content writers’ demand.
Q.3 Which degree is best for content writing?
Ans. Pursuing a degree in Journalism or English increases your chances of getting hired as a content writer in reputed companies.
Q.4 Which are the best content writing profiles?
Ans. SEO writing, copywriting, technical writing, and social media writing are some prominent content roles that you should look forward to.
Q.5 What is the average salary of a content writer?
Ans. According to AmbitionBox the average salary of a content writer in India is between ₹1 Lakh to ₹6.7 Lakhs per annum, depending on the experience.
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